Retail Execution Made
Easy For Brands and
Distributors

Optimise your retail execution with Optim Mobile Merchandising App. Schedule store visits, streamline field reps operations, retail audits, real-time data collection and simplify reporting. All you need for smarter sales execution and better performance!

Retail Execution Made
Easy For Brands and
Distributors

Optimise your retail execution with Optim Mobile Merchandising App. Schedule store visits, streamline field reps operations, retail audits, real-time data collection and simplify reporting. All you need for smarter sales execution and better performance!
And more !

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optim merchandising app concept

Concept

Schedule store visits, organize your workforce and create your own retail execution checklist / survey for your field reps to answer. Their tasks and schedules will be communicated to them on our mobile merchandising app.

optim retail app screenshot

Application

Once logged-in, your staff will access their weekly schedule, detailed task assignment such as retail audit, planogram compliance, product pricing and placement, on-shelf availability. They can start working immediately and systematically. The time won here will allow them to ensure a better client relation.

simple merchandising reporting

Dashboard

Be agile by accessing your smart and real-time reports. Get immediate insights and make strategic decisions in real time. Need specific data? We can customise your dashboards.

retail execution - stock management

Choose what data is the most relevant for your field force to gather by using our smart surveys. Improve territory coverage, make well-informed decisions and avoid lost sales by out-of-stock situations.

optim merchandising app screenshot - login

Your field reps just need to log into the mobile Optim Merchandising app on their phone or tablet to know what outlets they need to visit and follow the defined tasks outlined at specific retail stores.

optim merchandising app screenshot - login

BENEFITS OF USING OPTIM MERCHANDISING APP FOR RETAIL EXECUTION

+75%

Time won
on reporting

+25%

Increase number
of store visits

+10%

Increase
stock availability

optim merchandising app screenshot - retail audit

Ensure work gets done methodologically with well-defined assignments like planogram check, field merchandising, stock orders and returns, track competitors pricing, promotion and more. Set priorities, deadlines and schedule regular visit cadence to optimise your brand retail execution.

optim merchandising app screenshot - retail execution report

Save time and gain actionable insights with Optim Merchandise reports. The data from the field reps is collected in real time and sent to the backend. Your merchandising manager can easily get a complete, detailed picture of the store-level performance and make immediate strategic decisions.

optim merchandising app screenshot - retail execution report

FEATURES

  • Checklist Creation
  • Clock in / Clock out
  • Bulk Import & Export
  • Take Picture
  • Geotagging
  • Automatic Report Generation
  • Manage Stocks
  • Scoring of Visits
  • Multiple Client Management

USES

  • Planogram Check
  • Stock Take
  • Store Maintenance
  • Merchandising
  • Competitor Tracking
  • Sales Records
  • Retail Audit
  • Promotion Tracking
  • Mystery Shopping

Powata Latest Developments 

“We have developed for FMCG companies a solution based on OCR technology. By taking a picture of the product, our system was able to track the source factory and fix any quality issue or detect any parallel distribution.”

“We have developed a new app based on image recognition and machine learning. This app will allow us, by only taking a picture of a shelf, to detect what products are on the shelf, how many of them are here and this for any products even the competition!”

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